An attraction marketing system turns the arena of traditional marketing on its head!
Historically, if folks wished to sell products to the general public, they had to go out and find people to sell to. This will mean hours of cold calling or trudging the streets. And more often than not the result was no sales. The attraction system is based on the principle that, rather than go and find people to sell to, people would track you down.
This is the perfect style of marketing for anybody in the network marketing or multi level marketing business. By cutting down the amount of time you spend chasing new business, it increases the amount of time you have to promote your products and attract folk to you. The cool thing is that the people you attract will not just be those wanting to buy your products , they will also benefit from your success and join your network marketing business.
Normal selling strategies usually lose sight of one extremely simple but significant fact: people like to buy! However, there's nothing guaranteed to a purchase quicker than an aggressive cold calling salesperson. With attraction marketing the idea is to take the will to buy, which already exists, and satisfy that desire by giving the shopper what they want.
Attraction marketing is reliant on the belief that the best advertisement for the products you're selling is YOU.
No matter how dependent you are on the Internet and regardless of how much advertising you are snowed under with it, one simple truth remains: People buy from people. This means that figuratively talking, you need to become your brand.
Attraction Marketing Specialist
As an attraction marketing specialist, you want to convince your customer they need what you are selling. You have to be offering them an answer to their problem.
As a network marketer you need to use attraction marketing techniques to build up your network of marketing reps. There's an almost never-ending supply of people in the world looking for a business deal. There are plenty more already in a business which isn't working for them. These are your target market. Remember, showing them how wonderful it would be if they joined your team won't work. That is merely a standard hard sell system.
Show them what they are missing by being the person they want to be: successful, respected, and a leader. i.e. FOMO (fear of missing out).
Implementing an attraction marketing system is not hard, but will need a mindset change for some individuals. Instead of making an attempt to work out the answer on your own, you are able to save time and use an already proven system like MLSP, more info be found at http://freedom.com.
2 replies on “Attraction Marketing System”
Great post. I have heard the term ‘Attraction Marketing’ for a while now and never knew what it meant. Glad I landed on your site because now I know what it means. Thanks.
You are very welcome Brenda!