Have you ever seen a random ad appear in your timeline and wondered why Facebook is showing it to you?
It probably has something to do with your Facebook Ad Preferences – a selection of topics Facebook believes you’re interested in based on your profile, Pages you like or engage with, ads you click on and apps and websites you use.
It’s super interesting to understand more about what topics Facebook believes you’re interested in and within your Facebook settings, you can view and even edit these preferences.
To take a peek at your preferences, click on Settings in the top right corner of Facebook:
Then select ADS, and click ‘Your interests’.
Chose Your Interests.
Then Go Back and Click on Ad settings
Click YES or NO on the button.
It’s fascinating to dive into each category and check out the topics listed within your preferences.
If you’d like to remove any of your preferences, and not receive ads targeted to that topic, you can do so by hovering over the ICON and clicking the ‘x’ button:
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